Four Ways Entrepreneurs Can Learn to Fund Their Businesses

Mark Seyforth / February 18, 2016

Entrepreneurs are masterfully adept at developing and actualizing ideas. Also, an important and necessary part of bringing those creative ideas to life is money. Cash is a functional and undeniable part of business, whether driving a startup or big business. Some take money from their own personal accounts to use as seed money while some fundraise and find investors to lift ideas off the ground.

There are many funding options available for new businesses and determining which opportunities are the most lucrative is important for giving a business the best fighting chance. Utilizing the internet is spirited and valuable tool, allowing for global outreach. Startups can stand to find everything thing they need by leveraging the outreach and resources made available online.

Know Your Niche

If you have an incredible special or unique idea and you know it, there are likely grants available to endorse you or your specific business ideas. Identifying your niche is an initial step when seeking out funding. Also, you’ll have to figure out how to summarize business ideas and pitch those ideas in a way that sets it apart and draws interest and business offers.

Getting a Grant

Locating grants can be unbearably difficult, particularly for startups attempting to share business ideas. With that said, grants are available based on the theme of a business, as well as the demographics of a business owner. For instance, if you are a business owner who is a single mother or non-white. Applying to these grant programs requires that business leaders be prepared to present extensive proposals.


The internet has brought us many wonders, and one of those wonders happen to be crowdfunding. Websites like Indiegogo, GoFundMe and Kickstarter are incredible resources, which allow for the public to support new start-up ideas. Within the last five years, crowdfunding has exploded in popularity, and it has become an ideal way to catch attention and have your project funded. On these sites, the most successful businesses are those that have campaigns that involve interesting stories about the entrepreneur and the business.

Angel Investors

As difficult as it may be to secure an angel investor, there are a number of individuals on the prowl to throw their support behind a big idea. “Shark Tank” is a prime example of businesses owners receiving investment in exchange for equity. The Small Business Administration (SBA) is a great place to start if hopeful for ample sponsorship by investors.

Some additional options are to enter a contest or take a loan. All of these options are viable and should be weighed. Knowing your business well and creating a business plan are initial steps to deciding on a path for future funding.

Learn more about Mark Seyforth by connecting with him on LinkedIn, Facebook, and Twitter.

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Mark Seyforth
Mark Seyforth is an entrepreneur and marketing guru based in Coral Gables, Florida. Learn more about the ambitious businessman by connecting with him on LinkedIn, Facebook, and Twitter.

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February 18, 2016